In the philosophy of clean beauty, the phrase "the environment that surrounds us" encompasses far more than the natural world. It includes our neighbors, the Earth, future generations, and even animals, which are biologically among humanity's closest companions. For this reason, many clean beauty brands actively support a variety of animal welfare initiatives. One of the most representative movements is cruelty-free beauty, which opposes animal testing, animal cruelty, and, in many cases, the use of animal-derived ingredients. For those who find it difficult to give up eating meat entirely, micro-veganism offers a practical and achievable alternative. Rather than adopting a fully vegan lifestyle overnight, individuals make gradual changes by eliminating animal-derived ingredients from the cosmetics and everyday household products they use. Even small daily choices can contribute to a more ethical and sustainable lifestyle. The same principle applies when purchasing products for companion animals. Instead of considering only the well-being of our own pets, we should also carefully evaluate how these products affect other animals and the environment. By making thoughtful and responsible purchasing decisions, we can contribute to a cleaner, healthier, and more sustainable world for everyone (Hyangjang, No. 620). 
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